In-Flight Entertainment
Don’t change the channel: Live TV grounded as airlines cut costs
Survey data and inflight behavior both suggest strong demand for live television on board. But a couple airlines are cutting the service, at least temporarily. And it is not just about saving money on the subscription costs.
Cabin Design
Fighting for the middle: A pandemic seating shift
Forget the fight over who gets the arm rests; middle seats on planes are now generating real fights over if they should be occupied at all. And airlines are fueling the flames with misleading marketing messaging.
Emirates puts Premium Economy on hold
Travelers have been waiting for years to see a new premium economy cabin arrive at Emirates. And, unfortunately, it appears the wait will stretch a bit longer. The carrier is reported to be delaying the retrofit of its existing aircraft, keeping the new cabin out of reach for passengers.
Loyalty
JetBlue offers free TrueBlue Mosaic status, plus a year extension
JetBlue waited longer than most to announce plans for its TrueBlue loyalty program in the wake of the coronavirus groundings. But it appears the carrier used that time wisely. With its announcement today JetBlue draws on similar actions from many other carriers but pulls them together in a package that might deliver outsized value to its members.
Status matching, fraud and the future
With no way to know how many times a cardholder has requested matches with competing Loyalty Programs, and no way to verify the cardholders existing status is real – why do Loyalty Programs continue beating down the same dead path of manual processing?
The future of status matching might finally be poised to change in a big way.
Other Industry News
Delta shifts pilots for new normal
There's more to Delta's fleet plan than just last week's 777 retirement news. The company is shifting crew bases as it adjusts its network and fleet deployments. And while no other types are immediately slated for retirement, the writing is certainly on the wall.
Project Wingman USA Opens Lounges for Frontline Healthcare Heroes at Two Major New York City Hospitals
Project Wingman USA opened its two inaugural “First Class Lounges” this week, offering respite for frontline healthcare professionals. The program allows airline crew to offer peer support to medical staff during the COVID-19 pandemic.
Allegiant sees quick recovery on the horizon
As airlines around the globe debate just how long the travel downturn will be an unlikely outlier opinion was mooted this week from Allegiant. Company executives anticipate a quick bounce back of the leisure travel segment and particularly its specific niche market within the leisure traffic world, thanks to its unique customer base.